Donations Accepted Anytime Below!

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Thank You To Our 2024 Sponsors

We need sponsors just like you to help us make the biggest impact! We'll add our sponsors for 2025 beginning November 1st. If you add your sponsorship before then, we'll ad your logo below. 

Logo + Social Media sponsorship starts at only $250. Contact us today and help us help the hungry!

Gingerbread Level ($500-$999)

Justin & Kate Smith
Gary & Theresa Rudy


William & Karen
Loewenhagen


Tinsel Level ($250-$499)

Wayne Kindschi


In Kind Sponsors

Patrick Peterson



Our 2025 Goal - 6000 Food Items!

Our 22nd year continued the tradition of success. Donations from our sponsors, the community, and our friends at Oktoberfest helped us donate almost 6600 food items to the Coulee Region's hungry. The meter directly below shows the cumulative progress from all groups for 2025. 

Please note: We are all feeling the effects of inflation and a dollar doesn't go as far as it used to. At Jeep Food Ride, we only purchase staple items such as canned fruits and vegetables, soups, cereals, baking goods, pasta and sauces, and other essential items. When we started Jeep Food Ride, each food item we purchased cost less than $1, on average. In 2024, that cost was about $2 per food item. Every food item and every dollar makes a difference - no donation is too small and every donation is appreciated!

Total Donations For 2025

Donation Totals By Group

Our partnership with Oktoberfest USA is a big piece of our success. The combined contributions from the past and present Festmasters, Mrs. Oktoberfests, Royal Family members and Grenadiers make a big impact. 

Still Have Questions?

Visit our About Us and FAQ pages. Please note these links will open in a new window.

The most common question we get is are you a 501c3 charitable organization? The simple answer is no. We have never wanted to spend money on the legal fees it would take to establish a 501c3 instead of spending money on food donations. Our books are open to anyone and we typically carry over less than $100 each year for the purpose of keeping our bank account active. If you are an attorney or know of one who would be willing donate their services to help us set-up a 501c3, please contact us at [email protected]


Registration For the Parade, Meal, and/or Donation

Please select the box(es) below that apply. If you select either the Parade or the Meal, you'll have the opportunity to donate as part of your registration.

  • Join us for a lighted, evening parade to benefit local area food pantries while fostering fellowship and good cheer between Jeepers. You'll need lights to decorate your Jeep.

  • Join us at TimeOut Tavern in La Crescent after the parade. TimeOut Tavern has a variety of food and beverages to warm you after the ride.

  • If you are unable to join us for the ride or are not a Jeeper, but still want to help, select this option to only make a donation.



Driver Details

All drivers must have a valid Driver's License.
All Jeeps must be registered, insured and street-legal in the state of registration.
By submitting this form you certify that the driver and Jeep meet these requirements.

Age should be 16 or greater as of December 16th, 2023



Jeep Details



Jeep Food Ride is a free event. We do not charge an admission fee to attend. All we ask is that you bring a minimum of two (2) full bags of non-perishable food per adult in your Jeep to participate in the Jeep Food Ride.

If you wish to make an additional monetary donation, we will add your donation to our bulk shopping the before the ride to be donated during the parade.

Note to Oktoberfest USA Donors: Be sure to select your group below so you are credited properly in the competition.

Win a Jeep Jamboree USA Entry! For donations of $50 or more, you'll be entered to win entry for two, courtesy of Jeep Jamboree USA (Prize is for a single Jeep, excludes Adventure, Expedition, or Signature trips. Does not includes travel expenses or lodging. Estimated value is $700-$1100. Other exclusions may apply).

  • $50 = 1 entry, $100 = 3 entries, $200 = 7 entries, above $200 scales appropriately. 
  • Non-Jeep owners may opt for a gift certificate to Time Out Tavern (for locals) or a VISA gift card (outside La Crosse area). Certificate value will be at least $100.
  • When making a donation of $50 or more, you'll need to select your choice


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In consideration of being permitted to participate in any part of this event, I HEREBY RELEASE all personal, trail guides, land owners, support staff, supporting organizations, parent
corporations, subsidiaries, officers, directors, promoters, sponsors, employees, and agents ("releases") of all liability to me, whether caused by the negligent act or omission of releases or otherwise while I am for any purpose participating in such event. I fully understand that there is some inherent risk associated with this event, including damage to vehicles.

IN ADDITION, I AGREE TO INDEMNIFY AND HOLD HARMLESS the releases from any loss, liability, damage, or cost they incur due to such participation by me and any passengers (including minors) whether caused by releases' negligence or otherwise, and AGREE TO ASSUME FULL RESPONSIBILITY AND RISK for any bodily injury, death, or property damage from releases' negligence or otherwise while participating at this event.

I UNDERSTAND that I will be required to sign a waiver in order to participate in this event.
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